Roman
Резюме SEO Specialist – 1 $
2 апреля 2019 г.Харьков
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SEO Specialist
Name: Roman *********
Email: ******************** (mailto:********************)
Mob. phone: Показать контакты
Salary: 2000$
Qualifications Summary
Seven years of Digital Marketing experience. Work experience in high-competitive ecommerce niches and cooperation with B2B and B2C clients from the USA, Ukraine. The most skilled in in SEO, PPC, Facebook Ads. While working in Promodo company as a SEO specialist, cooperated with Rozetka.ua, Comfy.ua, Citrus.ua and other big e-commerce projects.
My cases and articles:
●●https://promodo.ua/blog/kak-vyjti-iz-pod-minusinska-ne-udalyaya-vazhnye-ssylki.html (https://promodo.ua/blog/kak-vyjti-iz-pod-minusinska-ne-udalyaya-vazhnye-ssylki.html)
●●https://promodo.ua/blog/nastrojka-supermetrics.html (https://promodo.ua/blog/nastrojka-supermetrics.html)
●●https://www.seonews.ru/analytics/na-chto-obratit-vnimanie-pri-optimizatsii-novogo-sayta/ (https://www.seonews.ru/analytics/na-chto-obratit-vnimanie-pri-optimizatsii-novogo-sayta/)
●●https://netology.ru/blog/youtube-analytics-dlya-novichkov (https://netology.ru/blog/youtube-analytics-dlya-novichkov)
●●https://ain.ua/**********/7-istochnikov-trafika-dlya-uvelicheniya-prodazh/ (https://ain.ua/**********/7-istochnikov-trafika-dlya-uvelicheniya-prodazh/)
●●https://mc.today/razbiraemsya-v-marketinge-kakie-priemy-pomogli-brendu-matrasov-casper-poluchit-million-klientov/ (https://mc.today/razbiraemsya-v-marketinge-kakie-priemy-pomogli-brendu-matrasov-casper-poluchit-million-klientov/)
●●https://partnerkin.com/tribuna/blog_underdog/kak_mozhno_zarabotat_na_world_record_egg (https://partnerkin.com/tribuna/blog_underdog/kak_mozhno_zarabotat_na_world_record_egg)
Core skills
●●Managing team;
●●Hiring and improving people;
●●Launching own online business;
●●Seo, Adwords, Facebook ads;
●●Internal and external website optimization;
●●Sites audit;
●●Google Analytics, Google Tag Manager;
●●Different tools for site optimization and promotion (Ahrefs, Semrush etc.);
●●Development and implementation of promotion strategies;
●●Creating tasks for programmers, designers, copywriters, linkbuilders;
●●Experience in planning and conducting advertising campaigns;
●●Landing page creation and optimization
●●Promoting YouTube channels;
●●Creating sale-presentation for clients;
●●Basic knowledges in HTML, CSS, JavaScript;
●●Confident knowledge in the Internet marketing.
Professional Experiences
L1 Technologies, Inc. June 2018 - Till now
Digital Marketing Manager
●●Launch project for the company;
●●Competitors analysis and development of the promotion strategy;
●●Work with seo and ppc for site;
●●Work with different ads channels.
Bonspace October ****************
Digital Marketing Manager
Promotion of the websites group :
https://www.discountreactor.com/ (https://www.discountreactor.com/) (USA)
https://www.firstordercode.com/ (https://www.firstordercode.com/) (Canada)
https://www.promkod.ru/ (https://www.promkod.ru/) (Russia)
https://ilovebargain.in/ (https://ilovebargain.in/) (India)
●●Day to day implementation of paid search tactics that include keyword development, budget allocation, as well as campaign optimization, planning, negotiating and executing digital media campaigns;
●●Monitor and analyze the reporting of paid search and digital media campaigns;
●●Budget and KPI planning.
Project https://www.zodiacpsychics.com/ (https://www.zodiacpsychics.com/) (USA);
●●Manage a variety of digital media campaigns (including paid search, display, video and mobile) and develop strategies and tactics;
●●Work with Facebook Ads;
●●Quora Ads;
●●Apple Search Ads;
●●A/B Testing;
●●Create different strategy for all channels;
●●Keep up CAC for all this channels;
●●Make SEO for site;
●●Budget and KPI planning.
Promodo June *******************
SEO specialist
SEO for the biggest projects in Ukraine:
●●Rozetka.com.ua
●●Citrus.ua (Youtube)
●●Tehnoezh.ua
●●Comfy.ua
●●Full cycle of project tracking and promotion;
●●Commercial offers creation and service sale;
●●Website structure creation;
●●Strategy creation;
●●Technical SEO;
●●High-Level Competitors Analysis
●●Backlinks Profile Audits;
●●Keyword Research;
●●A/B Testing;
●●Google Penalty Removal;
●●Link Building;
●●Reputation Management;
●●Create Technical tasks for copywriters;
●●Create LSI content;
●●Create and controlling tasks for programmers;
●●YouTube SEO;
●●Local SEO;
●●Reports writing.
AndiPartners Group January 2014 – June 2015
Head of PPC
●●3-members team managing;
●●Tasks organization for team members;
●●Strategy consideration for KPI and positive ROI achievement;
●●Performed projects and prepared project reports for submission to management;
●●Performed budget estimates for maximum project return maintenance;
●●Setting up conversion goals and funnels using Google Analytics to measure and optimize performance;
●●Crafting effective keyword lists that minimize wasted clicks and prioritize the best performers;
●●Optimization of customer journey and product funnels via digital channels based on insights and statistics;
●●Tested landing pages and formulated plans to keep conversion rates consistent;
●●Performed keyword research on a regular basis;
●●Designed and executed PPC campaigns on a variety of networks;
●●A/B Testing.
FDS – web agency February 2013 – December 2013
Traffic Manager
●●Create Google AdWords, Facebook campaigns;
●●Setting up conversion goals and funnels using Google Analytics to measure and optimize performance;
●●A/B Testing;
●●Optimization of customer journey and product funnels via digital channels based on insights and statistics.
Dandy.com.ua February 2011 – February 2013
Own project
Launch new e-commerce project.
●●Strategy creation;
●●Traffic channel analysis;
●●Seo, adwords, email marketing;
●●Create and controlling tasks for programmers, designers;
●●A/B Testing;
●●Full cycle of project tracking and promotion.
●●Executing tests, collecting and analyzing data, identifying trends and insights in order to achieve maximum ROI in paid search campaigns.
●●Optimization of customer journey and product funnels via digital channels based on insights and statistics.
●●Successful website sale.
May ******************** - Work&Travel USA
May ******************** - Work&Travel USA
Additional
- Participant of the professional seminars and conferences
- Tutor in the SEO course in I-Marketing School
Educational background
2005 – 2010 Kharkiv National Technical University “KhPI”, Automobile Industry
1995 – 2005 Kharkiv high school №57, Kharkiv, Ukraine
Hoby
●●Basketball
●●Digital Marketing
●●Technology
●●Music
