Resume Sales Manager

RichardTye

Regional Sales Manager

Experienced Retail Manager with 16 years career growth across Lifestyle and Luxury product
categories including Fashion, Furniture and Jewellery in the United Kingdom and the United Arab
Emirates. A natural leader augmented through a global military career of 12 years put to use in
developing highly productive, customer centric sales-driven teams. An individual with exceptional
ability to establish rapport with customers B2C and B2B, gaining trust, and build strong repeat and
referral business through a hands-on approach to customer relations. Expertise in analyzing
successful business plans, profitability and performance through execution of high impact sales,
marketing and merchandising strategies.

Professional Experience

2018-09 -
2020-09

Regional Sales Manager

Luxury Boutiques: Damas, Graff, Mikimoto, Faberge. - Reporting to Retail
Sales Director. Damas Jewellery LLC
Regionally responsible for the day to day operations of 15 store locations in the
UAE genrating AED128M in annual revenue. Recruit, train, mentor and manage
15 store managers overviewing a team of 95. Ensure continuous focus on client
relationships with vendors and customers to ensure sales achievement and cost
control at regional level. Provide an environment for the team to be empowered
within a high performing work environment. Daily contact with all the team
through digital platforms to maintain motivation and engagement.

Key Contributions:

Developed in store clienteling outreach program for continuous customer
engagement.

•

Created new personal development program across the store teams which led
to career promotion of 5 managers within 6 months.

•

Delivered the largest single item sale in company history AED2M.

•

Managed the feasibility and opening of two new mall locations, including
refurbishments.

•

Created and implemented company new commission scheme for Sales team.

•

Reengaged with new and existing vendors developing and enhancing
relationships.

•

Introduced strategy for aging jewelry through clienteling and margin awareness.

•

2018-07 -
2018-10

Deputy Store Manager

Harvey Nichols Dubai. Reporting to VP (Store Manager) - Al-Tayer Insignia
LLC
Responsible for the day to day running of 137,000sq ft, AED400M 3 level luxury
department store. Managing the stores commercial performance and ensuring a
smooth work flow for the team. Leading coaching and mentoring 20 managers
overviewing a team of 150 sales consultants. Uses wide experiences and
knowledge to inspire and shares expertise helpfully to develop the team
knowledge and approach. Focusing on sustaining pace, energy and motivation
on all the stores productive areas and assigning managers tasks to achieve
goals.

Key Contributions:

Increased the NPS score by 8% through delivering enhanced, motivational and
customized training approach for teams.

•

Personal Info

Address
Ukraine, Kharkiv

Phone
*****************

E-mail
******************

LinkedIn
linkedin.com/in/richard-tye-0a593a96

Skills

Business/Sales Planning

P&L Management

Team Development

Coaching & Mentoring

Adaptive Relationship Building

Product Presentation & Merchandising

Purchasing and Vendor Management

Operations Analysis & Inventory
Planning Cost Reduction and Shrink
Avoidance

Sales Techniques Training

Creative & Entrepreneurial mindset

Change / Turnaround Management

Microsoft Office

Delivery of commercial activity which includes brand launches, budgets and
auditing.

•

Instrumental and hands on lead in store as part of the Harvey Nichols
Refurbishment team.

•

Negotiated and collaborated with multiple brands in the redesigning and
developing of selling-space.

•

2017-01 -
2018-07

UAE Area Manger

Boucheron, Pomellato, Bloomingdales & Harvey Nichols – Aati & Aati
Essentials. Reporting to Vice President Al-Tayer Insignia LLC
Responsible for 9 store locations in the UAE, AED130M annual revenue.
Managing, coaching and mentoring 9 store managers, leading and overviewing
70 strong team members. Performed all aspects of commercial activities including,
developing budgets plans and maintaining product expenses. Streamlined all
sites functions according to organizational procedures and strategies to attain
targeted goals. Attended the International Group of Department stores 2018
training course in Shanghai - China for high potential leaders.

Key Contributions:

Largest Jewelry sale AED3.2M in Al Tayer History.

•

B2B management of Luxury Furniture Projects.

•

B2C enhancement program.

•

Marketing partnership with Luxury Furniture Brands.

•

Opening of New Boucheron boutique Dubai Mall

•

Opening and the conceptualisation of Aati Essentials outlet.

•

Production and delivery of new commission scheme for managers and sales
consultants.

•

Developed new NPS offline customer feedback process to monitor furniture
product deliveries.

•

Operational excellence in all sites to rank lowest with shrinkage to 0.24% a
126% improvement over the previous year.

•

2013-01 -
2016-12

Department Manager

Harvey Nichols Dubai, Womens Fashion & Men’s Fashion - Reporting to
Store Manager. Al Tayer Insignia LLC
Responsible for Women's & Men's Luxury Fashion floors. Responsible for 6
managers and 40 team members. Managed stock levels by making key decisions
about stock control. Role modeled quality customer service and maintained
detailed client relationships. Contiuning awareness of market trends in the luxury
retail industry, understanding forthcoming customer initiatives and monitoring
local and international competitors. Liaise with vendors on performance and
provide customer feedback on product, price and promotional activities. Provide
daily store huddles encompassing all departments. Duty manager responsible for
the safety and security of the store team and customers.

2010-01 -
2013-01

Flagship Store Manager

Gap Inc, Dubai Mall, UAE. Reporting to Retail Director. Al-Tayer Trends LLC
Responsible for Gap Inc Flagship Store in ************sqft of GM across 4
departments. Leading and developing a team of 35 staff through an assistant
manager and two team leaders. Complete store operational requirements by
scheduling and assigning employees, following up on work results. Prepare
annual store budget, schedule proposed expenditures, analyze variances, initiate
corrective actions. Awarded “Store Manager of the year” for achieving KPI’s” for
GCC region as a result of superior sales, profit and customer satisfaction scores,

2010 - 2011. Elevated the Dubai Mall store to number 1 in sales out of 22
locations in the region, setting a new area GCC year-end sales record of 47M
AED, 2010 – 2011 and surpassing this 2011-2012 figures at 57.3M AED.

2008-11 -
2010-01

Commercial Manager (Large C)

Marks & Spencer PLC. High Wycombe. Reporting to the Store Manager
Responsible for day to day running of 45,000sqft, total revenue GBP24M.
Leading 12 managers through individual development plans and overviewing 123
FT across 9 departments. Focus on strategies to accelerate growth in Food and
GM through strong working knowledge of commercial performance and
promotional activities, reporting results to senior management.

2005-03 -
2008-11

Flagship Store Manager

Boots The Chemist, UK, Portsmouth. Reporting to the Regional Manager.
Responsible for the flagship Boots The Chemist store (SAG F) in Hampshire,
27,***************M annual revenue. Responsible for 5 managers overviewing
the training and development of *************** departments including
Pharmacy, Optics, Cosmetics & Fragrance, GM and Food.

2002-07 -
2005-03

Section Manager (Large B) .

Marks & Spencer PLC - Truro Cornwall. Reporting to the Commercial/Store
Manager
Responsible for the running of 4 separate BUs with 5 direct line reports and
overviewing 28 team members training, development and coaching. Accountable
to analyze commercial sales, financial and product reports to gain insights into
how to improve performance and maximize growth. Listen and deal with
customer opportunities for products and feedback, reviewing with management
team to make store wide efficiencies.

1990 -
2002

Royal Air Force UK – Remedial Therapist

DSMRC Headley Court - Worldwide
Working as part of a multi discipline medical team. Patient assessment and
diagnosis and development of treatment packages. Professional clinical input to
surgeons and other complimentary treatment groups.
Management of 20 junior therapists, supervising their development in maintaining
the physical and psychological wellbeing of patients. Responsible for organizing
the allocation of facilities, resources and staff sometimes in remote locations in
adverse conditions. Frontline trained to British military standard to be able to
operate in all environments sometimes on a hostile footing. Advanced leadership
courses passed both classroom and outdoor based.

Education

Physiotherapy BSc - Coventry University, Coventry, UK

The Football Association Medical Education Centre Treatment & Management of
Injury - NVQ 5

International Institute of Sports Therapy Raworth Centre - Diploma

Joint Service Exercise Rehabilitation Instructor - Cert Ed (JSERI)

International Group of Department Stores - Global High Potential 2018 Delegate

Finance Management, Meric Consulting

Group Development Program - Al Tayer, Oxford Summer School

Emotional Intelligence in Business, Meric Consulting Oxford Summer School

Executive Management Training Program, Marks & Spencer Training Academy

Recreation and Leisure Studies - City & Guilds of London Institute

Royal Air Force Physical Education Teacher - RAF Dip Ed

Fitness Instructor - RSA Certificate

Sports Massage - College for Sports Therapy and Natural Medicine

Joint Service Mountain Expedition Leader - NAR JSMEL

Joint Service Kayak Instructor - NAR

References

References Available Upon Request