Resume PR & Marketing

Professional Profile

• A multilingual, proactive hospitality professional with advanced PC skills

• More than nine years’ global work experience in the hospitality industry, events, administration, and marketing in Asia, Middle East, Europe

• Graduated from PR, Marketing, Strategic Communications program from The University of Winnipeg, MB, Canada

Education

• PR & Marketing, Strategic Communications (PACE program), 2018, The University of Winnipeg, Winnipeg, MB, Canada

• Indonesian Language and Culture, (1-year program) 2017, University of Udayana, Bali, Indonesia

• English Language, Hebrew (M.A), 2009, Kharkiv National Pedagogical University, Kharkiv, Ukraine

Marketing Skills

• Conducting SWOT analysis

• Developing consumer surveys analyzing results with IBM SPSS Statistics

• Developing social media strategy and composing marketing promotional material

• Event planning, budgeting, public speaking, and utilizing presentation software

• Storytelling, writing press releases, executive summaries, reports, newsletters

• Creating of the logos, newsletters in Adobe Suite

Work Experience

PR & Marketing Coordinator | Oct 2018 – Feb 2020 | Canadian Footwear | Winnipeg, MB, Canada

www.canadianfootwear.com (http://www.canadianfootwear.com)

• Coordinated special events, attended trade shows etc. to increase sales and community engagement

• Wrote, designed, and edited press documents, presentations, newsletters, etc. and kept the information in online store up to date

• Used social media to connect with the public, engaging potential customers in dialogue

• Collected and analyzed data and metrics to assess impact of marketing efforts

PA to General Director/ Communications | Feb 2016 – Sep 2016 | Malteurop Ukraine | Kharkiv, Ukraine www.malteurop.com/uk/ukraine (http://www.malteurop.com/uk/ukraine)

• Contributed to the company website and advised managers on ways to improve or update a public image

• Managed internal and external communications in the company

• Created, edited and translated informational materials for the employees and clients

• Successfully planned and organized meetings and events, business trips

• Assisted CEO with interacting with vendors, suppliers, and daily tasks to provide smooth operations

• Managed and reviewed the filing and office systems to keep them up to date

Sales & Marketing, Communications Specialist | Nov 2014 – Dec 2015 | Victoria Hotel 4*| Kharkiv, Ukraine www.victoria-hotel.com.ua (http://www.victoria-hotel.com.ua)

• Identified the target audience and presented information to them in ways that will lead to a positive impression of the company boosts profits

• Input and interpreted data in order to draw sensible conclusions

• Created exciting campaigns that grabbed attention and generated sales

Banqueting and Event Coordinator | March 2014 – Sep 2014 | Two Seasons Hotel 4* (Former Gloria Hotel) | Dubai, UAE www.2seasonshotels.com (http://www.2seasonshotels.com)

• Managed a complete event coordination process, promoting the event to potential attendees turning them into our satisfied clients

• Demonstrated attention to details, organizational skills, and advanced negotiation and cost-cutting strategies to deliver events that consistently exceeded customer expectations

• Contacted caterers, sound and lighting experts, transportation specialists and similar service providers to ensure services could be offered on specified dates

• Developed effective social networking outreach and managed radio, print ad campaigns to promote events successfully

• Coordinated with supervisors to maintain optimal standards in a high output setting while taking into consideration budget, food quality, cleanliness, and safety codes

Food & Beverage/ Wedding Coordinator | Dec 2012 – March 2014 | Constance Halaveli Resort 5* | Male, Maldives www.constancehotels.com/en/hotels-resorts/maldives/halaveli/ (http://www.constancehotels.com/en/hotels-resorts/maldives/halaveli/)

• Provided administrative support for department members including communications, spreadsheet, presentation creation, mailings, memos, copying, filing to ensure smooth operations

• Guided supervisors, hostess, servers, houseman and bartenders in daily planning and operations, and created a motivating "team spirit" environment to increase staff productivity

• Successfully generated strategic initiatives and created social media content for the resort to achieve a high level of guest satisfaction

• Worked closely with Executive Chef to ensure customized menus for dietary requirements and allergic restrictions were available for guests

• Expertly arranged and managed wedding ceremonies, destination dinners that resulted in being named as the Global Winner of the Luxury Island Resort at the 2013 World Luxury Hotel Awards

Buffet Stewardess | May 2010 – Sep 2011 | Princess Cruises | Miami, USA www.princess.com (http://www.princess.com)

Provided food and beverage service in restaurants and bars on the cruise ship